What is the Pinterest Trends Tool

What is the Pinterest Trends Tool

New Pinterest Trends Toolwhat is the pinterest trends tool

Hey Pinners, out this week is the new Pinterest Trends tool. I want to show you how to find it, how it works, and what you could use it for.

This new tool is still in beta and is only available to certain areas for the time. You can go to https://trends.pinterest.com/ to check it out!

 

This post contains affiliate links to products. We may receive a commission for purchases made through these links at no cost to you.

 

If you have been following me for a while, you know I am a keywords geek when it comes to Pinterest. I am one that truly believes you have to do your keyword research before creating any content for Pinterest if you want your posts to be seen. Pinterest is a search engine, like Google, and just like Google likes SEO to find your blog content, Pinterest has its own SEO to get your content to the right audience.

 

If you want to learn more about Keywords for Pinterest, check out my Keywording Workbook. It makes SEO fun and easy to use for your Pinterest Marketing.

 

HOW TO USE THE PINTEREST TRENDS TOOL

It is pretty simple when you get to the main page a search bar and some graphics will populate. Enter a keyword or keyword phrase that you use in your business, blog, or shop frequently.  pinterest trends tool

 

I entered the search query with Save the Date, a drop-down menu with appear with some line graphs to the left, I choose “Save the Date ideas”. I work with creative businesses, so it is hot into engagement season right now.

The results are indexed 0-100 relative to the search volume for each term compared to all other searches of that week. These are showing last year’s stats. This is going to be a comparison tool. Below the graph, it gives other terms you can add to compare the volume relative to search. You can add up to 4 terms to compare.

pinterest trends tool comparison

As you can see starting at around Dec 25th-to about the end of January there is a spike in search for these terms. I added in Bridal Shower ideas, so if you create content that uses that keyword, Dec 25th- Jan 30th is a popular time for your content. It does stay up till about July, then tapers off again to Dec.

 

HOW TO USE THE PINTEREST TRENDS TOOL INFORMATION

I really think this would be helpful for when you are creating and planning your content. You want to be the related content at the time it starts to spike and keep it going until those searches start to decrease according to the graph.

As you can see the “Save the Date ideas” looks like it is pretty consistent as evergreen content (year-long content), and hits a spike at Christmas (Engagement season coming in HOT!)

If you are using Tailwind as your Pinterest Scheduler, create evergreen loops for Save the Dates, but if you have bridal shower ideas, then maybe a Seasonal Loop of your best pins during those peak times would be a fantastic idea!!

Below the graph will show popular pins, this then, in my opinion, can give you pin image ideas that Pinners are clicking on. Inspiration for your next amazing pin (no copying…no, no!)

 

RECAP

Then new Pinterest Trends tool is up and running. It is in beta so not all have early access to it.

The interface is easy to use. The stats are from the previous year and each data point compares the search volume of a term to all other searches during that week. The results are then indexed from 0 to 100 to compare the relative volume of each term. These are RELATIVE, not exact, but gives us a good comparison to plan and schedule our content.

My best suggestion for this tool is to use it for content creation and at what time of the year certain topics, trends, and keywords are more popular. This is also a way to see if your content is consistent year-round in search or has spikes up or down to adjust your strategy.


Want More Pinterest Tips, CHECK OUT these related articles

Get Started on Pinterest

How to name your Pinterest Boards

Using Tailwind to Schedule


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What numbers are important in Pinterest Analytics?

What numbers are important in Pinterest Analytics?

Let’s Talk Pinterest Analytics

what numbers are important on pinterest

There has been a lot of chatter in the Pinterest realm lately about “My numbers are dropping!! Help!!” I want to help you understand your numbers in Pinterest Analytics and which ones you really need to focus on, what they represent and guide you to create a strategy that works for your business.

First and foremost…I will say that not all businesses work the same on Pinterest. Some bloggers and creators have seasonal content and do better some months than others. Even evergreen content (ha, I didn’t even know that is what “anytime” content meant until I began my Pinterest Marketing business) can fluctuate depending on the time of year!

Usually, best practice for pinning content is to start pinning about 45 days before the season/event. But as of recently, it seems it gets earlier and earlier for those seasons.

You know what I mean, Christmas pins were starting in Sept!! We hadn’t even begun planning our Halloween costumes and here come the Holiday/Christmas/Black Friday pins.

I want to break this down for Seasonal and Evergreen content first, then we can dive into what the numbers mean.

 

 

EVERGREEN CONTENT

This is the content that can be pinned all year round. Say you are a business or marketing coach…you don’t have a season, per se. You may get a bit of a spike in the new year, due to resolutions but overall these are topics that drive traffic most of the year.

You want to always be creating fresh content for Pinterest. Are you blogging consistently? If you are blogging once a week, bi-weekly or even once a month you CAN stay consistent in your pinning. Create multiple images to pin and spread those until your next product or post is ready to publish.

Pinterest does say that summer can be slower traffic times, due to vacations or just not being on their phones all the time.

Did you know that 90% of pinners use mobile to search for ideas? So create pins that can be seen on mobile clearly!

A great way to place your best evergreen content consistently is using the SmartLoop feature in Tailwind. This can help recirculate your best pins to several boards, group boards, and space them out so as not to be spammy. You can learn more about Tailwind (the only approved Pinterest scheduler I use and require for my clients) here and here.

SEASONAL CONTENT

Here is where as a creative business owner your numbers can go up and down drastically. There is the holiday season…Christmas, New Year, Hanukkah, and all those special holidays at the end of the year. If you create Holiday content you want to start pinning in October. Same goes with wedding niche businesses, engagement season is about the same time. New Years’, Valentine’s day, and can be all year round as well.

If you write about DIY crafting for kids, summer may be a seasonal time for you. Start pinning those in April. Maybe back to school, spring crafts, winter crafts, start pinning 60 days before the event.

Travel has seasons as well. Pinners can start to plan vacations for summer or holiday travel up to 6 months in advance. They plan,

save pins, and may go back to them later. So in the off travel times of the year, your numbers are going to fluctuate.

Again this is a great way to use SmartLoop in Tailwind. You can set the dates when you want a Seasonal Loop to start and end.  I suggest reviewing those Pins in the loops and edit descriptions and hashtags to keep them fresh every year.

 

PINTEREST ANALYTICS, NUMBERS TO TRACK

Recently numbers have changed on Pinterest, it is an ever-evolving platform and that “monthly viewers” number that I KNOW you are looking at has changed over the last year. So, why is it dropping…that particular number fluctuates daily. THIS IS A Vanity number..this goes up and down all the time. If you have a pin that is doing well it will increase. If someone repinned your pin and that one takes off your numbers go up. The second it stops…that number comes back down.

Please, please, please, stop worrying and stressing about this viewer number. Honestly, it’s similar to likes on IG, it can be a comparison number and really mess with your focus…I wish this number would go away. It would save you all some stress…am I right?!

IMPRESSIONS

One number I do look at for my clients in Pinterest Analytics are Impressions, which means that their pins are actually getting eyes on the Pin in the feed. If your pins are in a feed and someone scrolls past it counts as an impression and all those eyeballs on all your pins totals this number monthly. This also goes up and down. But If you are getting more impressions than clicks/saves we need to look at your images.

Are they attracting your ideal client? Do they give too much info away, so the viewer doesn’t even need to click thru to discover the content? What is that saying…don’t give the milk for free. Make them want to read more, draw them in.

Check out these posts for tips on images, Canva, and Image SEO.

SAVES

IMPORTANT NUMBER!! This means a pinner saved your pin to one of their boards or group boards. This is when this can take off. In analytics, there is an option to filter to Your pins or Others Pins.

Your pins are the ones you pin to your boards. Other pins are those that have been

pinned to a board by someone else. Then this opens up this pin to be viewed in their feed and by their followers, and here’s hoping more repins and more impressions, views, and clicks.

Saves means your audience likes the content and may return to it later, buy the product, read the blog post, or book a call. I know I like to search for recipes or decor ideas and come back to them later. This is something to track and look back to see month to month. Some months may have more saves, some may have more clicks. Are they saving in a certain season and then clicking later on? These are things I love to dive into, the mysteries of Pinterest Analytics!!

This is also something you can create a strategy for, if you have pins people are repinning, create more content like it. Create new images to that post, change up the description, or even write a new post about more of that subject matter.

CLICKS

This is probs the most important number-considering your goals of Pinterest Marketing. If your goal is to drive traffic…this is the number you want to increase over time. The more clicks the more chances you have of making the sale, booking a call, getting a comment on a blog post, or getting a new email subscriber!!

You can totally harness that traffic. You got them there to read what you have to say. Offer them a freebie, a coupon code, a free discovery call, and get them on your email list. Using Pinterest in this manner to grow your business is a win-win. Offer valuable content reaching the reader’s pain points. Give them a freebie opt-in and warm them up on your email list with tips and consistent communication. People buy from those they trust and can relate to.

A simple way to look at this flow:

  • Sees your awesome pin and saves it to a board (to read later), or clicks on it to read more.
  • Sees that you offer a valuable freebie, signs up for your email list.
  • Deliver the freebie immediately and get them in your email sequence.
  • Offer weekly/biweekly/monthly tips and treats from your newsletter
  • They follow you on IG and FB, etc. Reach out to you for help when they need it.
  • Get them on a call (if you’re a service provider)
  • Offer a coupon code or first access to great products before they hit the market (product sellers)
  • Growing you business!!

This pattern needs to be repeated with every fresh pin you create. Not all pins will take off or drive traffic, but as a strategy you need to think of the final goal.

WRAPPING IT UP

Now when looking at your Pinterest analytics page, there’s a lot of info on there, but these 3 main categories are what I look at, Impressions, Saves, and Clicks. If you wanted to filter by Click rate and Save rate, that is something to look at over time as well. Again, numbers fluctuate daily on the platform, but over time with a proper strategy to reach your Pinterest Marketing goals you have to look at the numbers. I have an awesome Tracker I use for my clients and would love to pass it on to you!!

The end of year totals are already formatted, and the saves and clicks rate are formatted for overall average as well. Just start plugging in your numbers, You don’t have to wait till 2020 to get started either. You can enter last month’s stats and move forward from there. Sign up below, and in exchange for your email address, I will send you MY Pinterest Analytics Tracker and hop on my VIP list so you can keep up to date with Pinterest Tips and News I as get them.


If you have questions about Pinterest or need a second set of eyes on your account? Let’s hop on a Complimentary Call and see how I can help in your Pinterest Marketing with Bloom’s Pinterest Services, or Pinterest Audit and Strategy Sessions.

IF YOU LOVE THIS POST…PIN IT TO SHARE AND LEAVE A COMMENT BELOW!!

Blessings!!

How to Schedule Pins with Tailwind

How to Schedule Pins with Tailwind

HOW TO SCHEDULE PINS WITH TAILWIND

Hey, Hey friends! As you know, (because I talk about it all the time) Pinterest is the place to be to if you are looking to market your business and increase traffic to your website or online shop! Some of you may be hesitant to start using Pinterest, due to time constraints. Maybe it seems all too overwhelming and confusing to use Pinterest and actually do it right to reach your goals.

I hear you, and I am here to help! It’s so funny that I tell my clients all the time, my own Pinterest account tends to suffer because I make sure my clients are taken care of first so they can reach their goals. “Hey, don’t look at my Pinterest account – my numbers are weak.” I know, as a Pinterest Strategist I need to take the time to stay consistent on the platform.

Here I am preaching that the 3 pillars of Pinterest are – Keywords, Images, and Consistency and I was completely failing when it came to my own account.

I am going to just swallow my pride and show you how easy it can be to just take 1 hour a week to schedule your Pins in a few different ways by using Tailwind, an API approved app for Pinterest scheduling.

I have been blocking my time over the past few months to grow my Pinterest account “Practicing what I preach”

This post contains affiliate links to products. We may receive a commission for purchases made through these links at no cost to you.

What is Tailwind?

Tailwind is an app that lets you schedule several pins a day at the best times on auto-pilot. It is an official Pinterest Marketing Developer so you know your account is safe and secure and they are required to follow all the rules of Pinterest.

It is an easy tool to use with an extension you will add to your browser. The Tailwind extension is the fastest, easiest way to schedule your pins. When you sign up for a Tailwind account on the main scheduling page you will see a button at the top – I use Firefox, that button will guide you through installing the extension.

then you will see a blue logo in your toolbar like below:

 


Want to learn more Pinterest Tips? Check out these posts:


3 Ways to Schedule Pins through Tailwind

There are 3 different ways to schedule your Pins: using the extension, the hover button, and direct upload.

To use the extension, say you are on Pinterest and in your smart feed or following feed you want to share those pins to some of your boards, just click the blue logo button and then click to choose which images/pins you want to schedule. Your screen will do this:image of several pins from pinterest using the tailwind extension

I chose 3 pins and they are at the bottom left, then click go schedule, this will then populate the draft window:

3 pins in the draft window of tailwind

Here you can enter a PIN TITLE,  edit the description, Fill in which board or boards to schedule them too. If more than one board, you can interval those. I will show you that step later in this post.

Then hit that big green button and they will be put in your queue…easy peasy, right?

**side note, I do not usually schedule pins with no description, so I would just delete those 2 on the right. Sometimes the descriptions do not pull in when scheduling this way. No, biggie, just go back a choose a few more.

 

image of laptop with text overlay email marketingThe second way to schedule is with the hover button. Because you have the extension installed any image on the internet (from your blog or Instagram) can be scheduled directly to Tailwind. When you want to pin your latest blog post just hover over the image in the post and a gray schedule button will appear in the lower-left corner, click that again it will bring up the draft window, edit/add title, descriptions, hashtags (if you use them) and choose board/boards. Interval and click the green schedule button. Bingo, Bango, in the queue!!

As I said, you can do this on Instagram as well if you would like to pin some of your IG content. Click the image in your feed you would like to pin, hover, click the schedule button, go to draft…edit/add, choose boards, interval, and schedule.

We now have scheduled several pins at one time and in just a matter of a few minutes you have your queue full and Congrats you are being consistent on Pinterest, but let me show you how to use the direct upload on Tailwind to schedule several images at one time.

 

This is a great way to get all your pins that have the same URL to a blog post up at one time. When creating new content to Pin, I suggest you make 3-5 Images per blog post, that way you have fresh content for Pinterest to show to your audience instead of pinning the same image over and over again. (Let’s not be Spammy Pammy!!)

 

Direct Uploadcreate new pin on tailwind

On the main schedule screen at the top of your schedule queue, you will see the create a new pin. This will let you upload images/videos, or pin from Instagram (if you use Tailwind for your IG account and it is connected). For this let’s click upload images. Go to where your images are stored, choose multiple if you would like and click open. These images will populate on the drafts page. Here is where you need to be careful with editing.

Go through your steps…choose boards. The Title will auto-populate as Home- website, because Tailwind will default your URL to your home page. You will need to change the Title ( this is a new feature out this week on Tailwind). You will have to add your keyworded descriptions and hashtags.

Need keyword help, check out my Keyword Workbook for Pinterest

 

 

tailwind pin url

 

Next and the most important step…Change the URL to go to the post related to the image. If you do not change it your pin will lead to your home page!!

Intervals

Here is where we can chat about Intervals. If you choose more than one board. There will be a button left to the add to queue button. Here you can choose how many days between that pin will go to the next board on the list in the draft. If you choose 4 boards, it will schedule the first board, then next, and so on.

I recommend spacing those pins out 2-3 days apart. There is a slider and you select how far apart you want the interval. Then set an interval, and the green button will say schedule. There it is!! If you look at your queue you will see those pins with a lock on the set times you requested.

 

I have a handy dandy Checklist to help you with going through these steps because I know this may be a bit much all at once. I love teaching others about what I know of Pinterest and the techy step by step stuff is what I love.


 

If you want to grab my Tailwind scheduling checklist, sign up below and in exchange for your email… I will send over the download to you pronto.

Tailwind Tribes

Speaking of that checklist, there is a section that talks about adding your Pin to Tribes. Let me chat briefly about what Tribes are. Tribes are like the group boards on Pinterest, they are niche specific and can really help you reach a bigger audience. I suggest you join some tribes that your content would be relevant in.

In the drafts when you are editing your pin there is an option to add to tribes, click and then choose which tribes to add that pin to, click share and poof out your pin goes to those Tribes.

Tailwind tribes are an awesome tool for my clients and we see great repins from utilizing those tribes. There are rules, like if you pin 1 then share 1, so make sure you follow the rules for those tribes as to be an awesome fellow pinner!!


Round-Up

  • We learned what Tailwind is.
  • How to schedule Pins 3 different ways
  • Learned how to Interval pins to multiple boards
  • Talked a little about Tailwind Tribes.

Can you tell I love using Tailwind? I know…long post, but I hope it helps you save time in your Pinterest marketing. Pinterest doesn’t have to be hard and time-consuming. With Tailwind you can spend about 30 min or so scheduling pins for the next several days and weeks, and it keeps you showing up for your audience.

You can get your first 100 pins for free with my Tailwind referral, and then it is just $15/ month which is a huge value when it comes to saving time and you are just not ready to have a Pinterest VA handle your account.

If you need assistance in creating your Tailwind account, a Pinterest Audit or Monthly Scheduling Services. Please contact me or check out our services page.

 

If you love this post, please pin and share on all the socials!!


 

 

 

How to Name your Pinterest Boards using Keywords

How to Name your Pinterest Boards using Keywords

Creating Pinterest Boards – Names and Ideas

Hey Hey Pinners!!

When creating your boards on Pinterest, whether a beginner or a seasoned Pinner, you want to utilize keywords to optimize your board names and descriptions for Pinterest SEO (so, your content will be seen, searched, pinned and clicked on)!! Having the right board names is crucial in ranking your pins higher on Pinterest. Get ready to dive in!!

This post contains affiliate links to products. We may receive a commission for purchases made through these links at no cost to you.


Flatlay image of notebooks with text overlay how to set up your boards as a pinterest beginner.

1. HOW MANY BOARDS DO I START WITH?

When starting your Pinterest Business account you need to create about 10 – 15 boards. Don’t have a business accout?-Create one here

  • Your First Board needs to be where you place all your content and only your content. “Best of …”
  • Create up to 5 Boards with your Core Content
  • Then from those Core Content boards – Create niched down topics.

I always use weddings as an example, just because there are so many sub-topics to use! Alright, we have your Best of Dream Weddings for your blog content, then take it to Wedding Decor, Wedding Venues, Wedding Dresses, Wedding Ideas and Inspiration, and Wedding Photography (if you talk about it on your blog it needs to be a main topic board).

Now, let’s niche those down, but first, we need to do a bit of keyword research.

 

2. USE KEYWORDS FOR YOUR BOARD TITLES

Finding keywords on Pinterest is easy peasy by using the Search Bar at the top of the Platform.

Now, you want to think like your client…what would they be putting in that search bar to find. How would they word it?  Board names need to be a focused keyword. Like the example above type Weddings, then see what loads in that suggested menu before you hit enter. Those are good base keywords to name your boards depending on your niche.

 

 

 

 

Let’s select one of those suggestions, weddings colors > Enter > then all the pins with that keyword in them will pop up. There will also be a row of colored tiles and those tiles contain the most popular words searched on that topic. These tiles are keyword ideas to create your more niched down board titles.: fall wedding colors, Neutral wedding colors, Blue wedding colors, etc. These keywords in these tiles working them together creates what we call a “long-tail keyword”.

 

 

 

 

3. WRITE KEYWORDED BOARD DESCRIPTIONS

Rolling right along!! Are you with me? You are doing great!!

You have your board created. You have named it Fall Wedding Colors. Now you need to write what that board contains and again, think like your audience. Pinterest recommends a couple of sentences that describe the board. Fill it with those keywords and make sure it is readable and makes sense.

DO NOT JUST KEYWORD STUFF…NO NO!!

Example: “Having a Fall Wedding? This board is filled with fall wedding color inspiration from rustic to elegant color palettes in navy, burgundy, blue or green. Discover your favorite fall wedding color inspirations and ideas.”

See, easy peasy, I knew you could do it!!


New to Pinterest or need to refresh your existing Pinterest account?? Grab my E-Workbook and keyword your Pinterest Account the right way in just 1 day!!


4. START ADDING PINS TO YOUR BOARDS

When your board is created, actually after you name the board, Pinterest will give you a prompt to save some pins to your new board. Take a look at those a pin a few. You want to fill your boards, but do not over pin!! Pinterest can mark some activity as pinning too much too quickly as spam. You do not want to get put in Pinterest jail 🙂

Finding quality pins to add to your boards is important as well. Click on a pin you would like to add, go to the website and make sure it is what it says it is. For SEO purposes, it is good to pin from the website ( it helps out our blogging friends), but you can always repin from Pinterest. A good pin has a 1-2 sentence description and maybe a few hashtags.

Start adding in YOUR content to these new boards. Pin manually to Pinterest from your website, or you can use Tailwind, and Pinterest approved scheduling tools to do it for you. Pinterest favors fresh pins, and every pin that is scheduled from Tailwind is a “fresh pin”.

Want to check out what Tailwind can do for you? Grab a free month of Tailwind here.

You can pin your posts to more than one board- which will increase your reach. Make sure to pin to the MOST RELEVANT board first then space it out to the other boards over the next few days.

DO NOT pin the same URL to multiple boards all at once – this can get you flagged as spam 🙂 I like to use a 3-day interval between pinning to different boards.

 


Related Posts: Check out these posts for more Pinterest tips!!


RECAP!!

I am hoping you have an understanding of creating, naming and describing your boards for Pinterest! As your Pinterest account grows and you are creating consistent content, you can create new boards to fit your niche and keep your audience engaged. When making new boards, remember these 4 simple steps!!

  • For those just starting you want 10-15 boards with 1 board created for your content only – Your Best of Board
  • Do your keyword research next to find your board names/titles.
  • Create other boards with the main topics you write about, remember you want to think about how your ideal client would search those terms
  • Create niche specific boards with long-tail keywords, the more relevant boards you can pin your content too the more your pins will be seen in the feed.
  • Write 1 – 2 sentences for your board descriptions using broad and long-tail keywords and make it readable and understandable.

 

Let me know in the comments below your questions about Pinterest boards!!

If you need help with Pinterest or just a second set of eyes on your account for a Pinterest Audit – check out our Services to see how Bloom can help your Pinterest grow while you are growing your business!!


If Pinterest overwhelms you, make sure you Grab my Free Pinterest Checklist and 5-day Email Course by subscribing below. Easy actionable steps to get you on the right track with Pinterest Marketing for your business!

Make sure to Like, Share and Leave a Comment below!!! Let’s Get Pinning!!

How to Set Up your Business on Pinterest

How to Set Up your Business on Pinterest

 

HI FRIENDS!!

  • Do you spend all your time posting on Social Media, without gaining results?

  • Do you need more eyes on your blog, website, or shop?

  • Do you wnat a long game marketing plan, that will bring in client, sales, and leads?

If you answered yes to any of these…this post is for you!!

This post contains affiliate links to products. We may receive a commission for purchases made through these links at no cost to you.

Pinterest for Business

You know Pinterest is great for searching for that perfect recipie, home decor, or latest craft idea for the kiddos. If you have been using Pinterest for your personal use and own a business, are a blogger, online entrepreneur, or brand, you need to harness the power of Pinterest for your business by converting or creating a Business Account. Pinterest has become more of a place to create shopping lists, and less and less of the mood board platform it used to be.

Pinterest is a long game marketing platform and it does take time for your pins to gain some tracktion. It is unlike IG, FB, or Twitter that your post is seen quickly and you are just shooting darts at the wall hoping your audience will see your content!! Long game…what is that? It means that your content can be seen for weeks or months after the initial pin. So, basically your Pins continue their life span long after any other social media platform.

Having a business account means you have access to analytics (stats) to see how your account, pins, and clicks are progressing. You can see the overview of the Analytics for Pinterest, in the last few months they are changed their format and it now is super detailed and chuck full of great statistical content (I am a total #’s geek over here in my happy place!)

 


Want to learn more Pinterest tips and tools? Check out these top posts:


pink image with computer and flowers with text overlay how to set up your business on pinterest.

Start with a Strong Foundation

When setting up your new business account your want your profile to serve a purpose. I want to attract your ideal clients and bring in an audience that will be eager to read, pin, share, and purchase your content.

Use a branded image, whether it be a beautiful headshot of you that represents your brand, or a Logo that is recognizable as your business, your audience wants to see it! Pinterest eventhough is not really a social platform, your audience will relate to a face over a logo. Unless..(there is always an exception) you are a brand that is recognizable by the logo, i.e.-Gap, Loft, HGTV, Food Network, you get where I am going. I suggest continuity, If you use one image on IG and FB, use it on Pinterest.

The about you section needs to be keyworded and state who you serve and what you do. To find niched keywords, enter your business type in the pinterest search bar and it will populate keywords so you can be found in search. Pinterest keywording is so important in your profile, boards, and pin descriptions because…it’s a search engine!! You can search People, Boards, Products, and Videos…all on Pinterest.

If I search for stationery, for example, I can choose the field from the drop down menu.

So, if I am looking for someone to make some custom stationery, I can go to the People section and those that have that keyword in their Display Name or in their about section will populate on the screen.

***KEYWORDS ARE IMPORTANT***

 

Next: Claim Your Website

You can claim your website in settings. It sounds complicated, but really it is super easy.Tailwind has a step-by-step tutorial that is wonderful. By doing so you have all the benefits of a Business Account:

  • Analytics
  • Your profile pic will show on all your pins
  • A globe icon on your profile next to your URL, to show authenticity.

** What is Tailwind- the only scheduling tool I use with my clients and my own account. Just a few hours a month I can schedule content to Pinterest and all those Pins are seen as Fresh Pins (which is Best Practices for Pinterst) Keep it Fresh and Pinterest will love you!! They are API approved for Pinterest and very user friendly. If looking to automate your Pinning, Get a Free Month of Tailwind on Me!!

You can also claim your Instagram, Etsy Shop, and You Tube for even more statistics!!

Other Profile Settings

You can also set your notifications, privacy, and connected apps as well. But Hey let’s go back to your Profile again…

Scroll down to where it says Featured Boards…if you are new, you will have to wait until you create your boards and then choose the ones you want to highlight!!

Set Up Your Boards

Create a 1-2 sentence board description for each board that makes sense with the keywords you’ve researched.

Find related pins to pin to these boards. If starting new fill with about 15 pins each.

Absolutely add your Pins as well!!

I will go into more detail about boards on my next blog post….so stay tuned for that one.

This will give you a great start to using Pinterest for Marketing your business. So, stop spending so much time on Social Media and let Pinterest start driving the traffic and sales you are looking for. Just remember 3 easy tips –

  • Pin consistently – even if it’s just 5 pins a day Using Tailiwind helps save time!
  • Use good keywords – use the search bar on Pinterest
  • Create click worthy pin images with text overlay – See – How to Create Amazing Pins in Canva

 

In the Meantime – You can Grab my Get Started on Pinterest Checklist!

In exchage for your email…I will send over the checklist to have you up and running on Pinterest in just 30 minutes.

When you recieve my emails, it will walk you thru the next steps to create your boards, how to keyword, how to create images, and so much more!!


If you have questions about Pinterest, or need a second set of eyes on your account? Let’s hop on a Complimentary Call and see how I can help in your Pinterest Marketing with Bloom’s Pinterest Services, or Pinterest Audit and Strategy Sessions.

IF YOU LOVE THIS POST…PIN IT TO SHARE AND LEAVE A COMMENT BELOW!!

Blessings!!

 

My Farmhouse Renovation – Part 1

MY FARMHOUSE RENO- Part 1 – PAINT

Hey! Hey!! I am so excited to share with you our Renovation of our brand new home – Farmhouse Style. We purchased a beautifully built – brand new home recently, but knew we wanted to put our our mark on it. This is a mulitple post project and I am highlighting a few of the spectacular things we have done!

We had been looking at moving to a larger home and wanted an open floor plan with an island. We saw several homes we liked and even made an offer – or two- and under contract once before we finally bought this one. It was perfect for us – minus the Master on Main that we were hoping for. It was not one we had looked at previously, but it came back on the market and we snatched it up quickly! When we had our first showing we knew it felt like us, this was going to be HOME!

From the Outside it looks like your typical Builder Home, but when we walked in we fell in love with the open floor plan.

HIGHER END BUILDER GRADE HOME

 

The only thing… THAT PAINT!! Honestly it was not as yellow as this image makes it look, but it was not the neutral we were going for.

Over the past several years of owning homes and our last cute cottage that we totally renovated, we KNEW we could paint this and make it ours. It has to be Gray! It is my favorite neutral color and the base of my Farmhouse style obsession. If you know me, I love me some Chip and Joanna, Fixer Upper, and use their style somewhat on my decor ideas. I always say, Joanna is my muse.

There are so many options with a gray paint. Some are Greige (beige effect), some have blue undertones, and some green undertones. We looked at several samples online and on Pinterest. Since this house has so much light coming in I didn’t want to go too dark. In our last home we chose a darker gray/greige color and loved it. (Filtered Shade by Valspar, and Dolphin Fin by BEHR)

 

Since I wanted a lighter gray, I did some research on Silver Drop. In the same color family as what we had before, but lighter. I found some great sample pics on Pinterest and blog posts and decided to go with it.

 

It looks amazing!! Hubs started on the dining room first, and then completed the whole downstairs before the kids and I moved in, they were still in school and we were living with family for a couple weeks. We used the Marquee – Paint and Primer in One, in a Flat/Matte finish. It is super easy to clean, covers in one coat and makes my heart happy!

Here is the after!!

 

OMG!! WE ARE IN LOVE with this home now. It feels like us. It is amazing how a paint color can change the whole feel of the room. We truly have the farmhouse we of our dreams.

We also added the shiplap to the bar island, and a tile backsplash.

FURNISHINGS:

Sectional–  deep seating sectional by Cindy Crawford from Rooms To Go.

Oversized Chair – Knoxville Wholesale Furniture.

Ottoman – BigLots,

Rug – Target (on clearance as a return!)

Breakfast Nook Chairs – Amazon  ( not an affiliate link, I just love these chairs. So affordable.)

 


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Stay tuned for Part 2 of our Farmhouse Renovation. We will be tackling the island wall with Shiplap…of course!!

Come follow me on Instagram, FB and Pinterest, THANKS FOR YOUR SUPPORT

 

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2 pictures of the same house before and after photos with text overlay before and after my farmhouse reno pt 1